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š Lucky 13: Proven Strategies To Boost B2B Sales Performance š Free for paid subscribers of the Steel Industry Newsletter š Includes the full Lucky 13 eBook (50 pages) and quick guide (11 pages) in one complete download. A Practical Guide to Winning More Deals This no-fluff, results-driven eBook distills over 50 years of real-world sales experience from a veteran steel distribution and trading executive into 13 actionable lessons. Whether you're a seasoned rep or just starting out, this guide will sharpen your skills, reframe your mindset, and help you build deeper, more profitable client relationships.